FiberLegislationResearch Studies

We Want Fiber!

We Want Fiber!A new poll indicates that Americans are eating more – and willing to pay more – for nutritious, high fiber foods.

At the recent W.K. Kellogg Foundation’s 2012 Food & Community Conference, pollsters surveyed the 500 attendees, and found that the majority are now eating more whole grains and fresh produce than they did 5 years ago.

In addition to wanting more fiber for ourselves, turns out we might want to be helping others eat better too. Other findings from the poll include:

  • 93% said that it is “somewhat important” or “very important” that Americans have equal access to fresh produce
  • More than 80% said that Washington, DC should work to increase access to fresh, healthy food
  • Almost 90% said they would pay $1.50 more for produce per month to guarantee a fair wage for those who harvest fruits and vegetables
  • 75% said they would support doubling the value of SNAP (food stamp) benefits at Farmer’s Markets

While it is indeed impressive that the USDA has moved to incorporate farmer’s markets in the SNAP (food stamp) program benefits – benefits are not being fully realized. According to the USDA, in California, only 134 of the 687 farmer’s markets statewide – or just 20% – participate in the Supplemental Nutrition Assistance Program (SNAP).

To learn more about utilizing SNAP benefits at your farmer’s market, check out the USDA resource page at:

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