Why We Shouldn’t Skip Breakfast

A healthy breakfast with blueberries and whole-wheat bread

Many of us have grown up hearing that breakfast is the most important meal of the day. However, as we grow older and our lives become more rushed, breakfast might have lost its importance in our lives. Instead of having eggs, toast, or hot cereal at the kitchen table, we might simply grab a granola … Read more

Kellogg’s Bumps up Fiber in Some Special K Cereals

Kellogg’s Bumps up Fiber in Some Special K Cereals

With its “Special K Challenge“, Special K has gone to great lengths to advertise the link between its cereal and weight loss. The “Challenge” is to make 3 of your 4 small daily meals either Special K cereal or one of their bar or shake products. The problem is, that while its low in calories … Read more

Oatmeal Breakfast: The Ultimate Solution to Hunger Pangs

Blueberries oatmeal

Have you ever heard people complain or even experienced this yourself that eating breakfast leaves you feeling hungrier later in the morning? This happens when the foods you choose for breakfast are not filling enough. Eating a cereal like Special K or Rice Krispies, which fills you up quickly but likewise empties your stomach just … Read more

Wheaties Fuel: Is More Fiber in Your Cereal Worth that Much More Sugar?

Wheaties Fuel: Is More Fiber in Your Cereal Worth that Much More Sugar?

Wheaties Fuel is a newly formulated breakfast cereal recipe from Wheaties, “co-created with a team of today’s elite champions including Peyton Manning, Albert Pujols, Kevin Garnett…designed for the active individual.” While the attempt at reformulating an old classic is noble – it’s probably unnecessary. From a nutritional standpoint, there are more than two times as … Read more

Great Marketing for Crappy Kids’ Cereal Draws Fire

kidscereals

This week, Washington, DC-based Center for Science in the Public Interest released a report analyzing the nutritional quality of foods marketed to children on Nickelodeon. The report is a follow-up to CSPI’s 2005 report and Guidelines for Responsible Food Marketing to Children. The report found that 80% of Nickelodeon food commercials are for poor nutritional-quality … Read more