Great Marketing for Crappy Kids’ Cereal Draws Fire

kidscereals

This week, Washington, DC-based Center for Science in the Public Interest released a report analyzing the nutritional quality of foods marketed to children on Nickelodeon. The report is a follow-up to CSPI’s 2005 report and Guidelines for Responsible Food Marketing to Children. The report found that 80% of Nickelodeon food commercials are for poor nutritional-quality … Read more

Fiber Bomb! Mission 10″ Carb Balance Whole Wheat Tortillas

Fiber Bomb! Mission 10″ Carb Balance Whole Wheat Tortillas

Mission’s burrito-sized carb balance whole wheat tortillas pack an incredible fiber punch! Weighing in with 21 grams of dietary fiber (84% of your daily value), these monsters are unusual given their relatively normal 10-inch serving size with 200 calories. But, the high fiber content is not a function of any ingredient that ever appeared in … Read more

Whole Grain Stamp of Confusion?

Whole Grain Stamp of Confusion?

The Whole Grain Stamp is a product of the Whole Grains Council, which itself is a consortium of food industry, scientists and chefs founded by Oldways, the non-profit food-issues think tank based in Boston, MA. The Whole Grains Council’s mission is to: Help consumers find whole grain foods and understand their health benefits Help manufacturers … Read more

Oroweat Sandwich Thins

Oroweat Sandwich Thins

Looking for a high fiber enclosure for your favorite burger or sandwich? The new Sandwich Thins from Oroweat® are a great low-calorie, high-fiber alternative to bulky, bread-y hamburger buns. Each sandwich thin has 100 calories and 5 grams of fiber. Whole wheat flour is the first ingredient – but the additional fiber comes compliments of … Read more